The traditional agency model is dead.
The traditional agency relies on large, expensive retainer relationships to support its overhead. With many mouths to feed, agencies staff projects with “available resources” rather than the best talent for the job. Nothing kills creativity more. Add to that, old ways of working and formulaic processes cause teams to be bloaty, slow to react, and expensive.
When you strip out all the marketing mumbo-jumbo, what brand owners want most is to increase brand awareness, maximize profits and create a loyal customer base. They want to stand for something their customers can buy into, be proud of, and share their brand love with others. We get it; we want that too.
A better way.
Our agile model has a name, Staff Augmentation. We didn’t invent it but we are liking the outcomes. It frees us all from the shackles of high-cost overhead, second-string talent, and the million small but detrimental compromises a traditional agency is forced to make every day. We know, we were a part of it.
As an extension of your team, our approach allows us to curate an A-Team of highly specialized talents at the perfect time to deliver strategic creative efficiently and cost-effectively.
Over the last 20+ years, the partners in Sweet 10 have been helping to build highly creative and lasting brand experiences for some of the world's most discerning brands. Behind every logo below is a body of meaningful work that has delivered on its promises. Projects ranging from highly visible brand innovations and consumer packaging systems to full-scale corporate brand identity. Were we alone? Of course not; we owe everything to our talented colleagues and mentors from our years at Hornall Anderson (now Sid Lee in the US). Without their support, talent and generosity, there is no Sweet 10.
